Mercedes Benz : Chicken

Mercedes Benz has launched “Chicken”, a brilliant TV commercial featuring Rhode Island Red chickens dancing to the sounds of “Upside Down” by the legendary Diana Ross.

What makes this TV spot memorable is the Riverdance effect.

While the chickens’ bodies move to the groove, their heads remain steady throughout Mercedes brings the tie-in, stability at all times, thanks to Mercedes-Benz Intelligent Drive Magic Body Control that ensures optimum driving comfort. The new technology, premiered in the new Mercedes S-Class, scans the road ahead for unevenness and automatically adapts driving to the detected surface conditions.

(via The Inspiration Room )



Under the able stewardship of Jitendra Sheth popularly known as Jake, Cosmos has clocked over 40 national & international awards in various categories. Cosmos came out a clear winner at the Ad Club awards and was adjudged the 4th most creative agency, and carried away a number of trophies.


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