British Army: Start Thinking Soldier

The Start Thinking Soldier campaign by the British Army provides a virtual experience to let people attempt war time decision making in real time. The website provides a full video experience where you are involved in special missions, then at critical stages the commander turns to you and asks “What would you do?”. Thinking on

PhotoSketch: The greatest graphic program since PhotoShop

What if you could draw some stick figures on a screen and somehow magically create a beautiful image montage? PhotoSketch: Internet Image Montage from tao chen on Vimeo. Their abstract: We present a system that composes a realistic picture from a simple freehand sketch annotated with text labels. The composed picture is generated by seamlessly

The top 50 websites of 2009

The recently released list of 2009’s top websites from Time Magazine provides a peek into the diverse mix of educational, commerce, entertainment and practical tools that help web users stay organized, share information and quench their ever-increasing thirst for knowledge, information and immediacy, MarketingCharts reports. While many of the top 20 sites on Time’s “Top

The Puma Index: Financial Underwear

Puma AG, the German sports clothing company, is promoting Puma Bodywear with The Puma Index, an interactive application designed to lighten the impact of the current economic recession. Launched initially as an app for the iPhone and iTunes, the Puma Index has models taking off and putting on clothes in response to the DOW, DAX

Twitter games in real time

Crack The Code: explore words, tweets and websites that are presented as a series of clues to help you unmask a secret code. The code can be numeric, alphanumeric, a word or a phrase. Examine the periodically-tweeted clues as they reveal parts of the mystery. Be the first to reply with the correct code to

Consumer goods brands to triple online spending in India

Fast-moving-consumer-goods brands in India are upping their spending on online advertising — and how. According to the WebChutney Digital Media Outlook Report 2009, the online spending of the FMCG category, which stands at about $3.3 million (Rs 16 crore), is expected to increase to almost $14.8 million (Rs 72 crore) in 2009-10, a whopping 353%

The social media revolution

And if you want to use some of these stats for your own research and couldn’t write fast enough, here is a complete list of the statistics noted in the videos: 1. By 2010 Gen Y will outnumber Baby Boomers….96% of them have joined a social network 2. Social Media has overtaken porn as the

Levi’s: Go Forth, America

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Top 20 Cannes Film Lions, 2009

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If only marketing was a science, there would be a formula which everyone would follow and consumers would respond accordingly. If only. Truth is, persuasion is an intuitive skill. Part fact, part style, part conviction. Part, but only part, science. We have to capture the imagination...



Under the able stewardship of Jitendra Sheth popularly known as Jake, Cosmos has clocked over 40 national & international awards in various categories. Cosmos came out a clear winner at the Ad Club awards and was adjudged the 4th most creative agency, and carried away a number of trophies.


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